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Explore the ANTA Hélà Style Collection

The ANTA Hélà Style collection is a fusion of heritage and modernity, meant to redefine court elegance. A stunning portrayal of vibrant storytelling, this lifestyle footwear line is spearheaded by NBA star Kyrie Irving in collaboration with sportswear brand ANTA. These fantastic pieces are great for fashionistas on the court as well as on the street.

The collection features five distinctive colorways, each decorated with geometric accents and incredible details. One notable iteration is the "Chief Hélà" sneaker, which draws inspiration from Irving's Lakota heritage. The design includes a rich brown suede upper that is elevated by Native American-inspired additions, including tassels at the heel. These details symbolize Irving's connection to his ancestral roots. 

Irving explains, "Every step I take in my journey honors my ancestors and the strength they've passed down to me. [This] shoe is more than just a design; it's a tribute to where I come from and a symbol of unity and progress.“

Another highlight within the collection is the "Roots Pack," which includes three monochromatic suede colorways—White, Brown, and Black. Each pair features an array of multi-color laces running over the tongue, adding a vibrant touch to the design. These sneakers were released on February 13, 2025, coinciding with the NBA All-Star Weekend. 

The Hélà Style collection debuted during Kyrie Irving's China tour, marking a significant milestone in his career as he took on the role of ANTA’s Chief Creative Officer. The launch event, held in Shenyang, featured an epic fashion show that blended culture with contemporary designs, showcasing a commitment to bridging heritage and innovation. 

Crafted with incredible attention to detail, the ANTA Hélà Style sneakers incorporate premium materials such as top-layer cow leather and mesh, ensuring both durability and comfort. The rubber outsole provides reliable traction, making these shoes suitable for various settings. Each design element reflects a balance of craftsmanship, performance, and cultural reverence, inviting wearers to embrace a unique blend of tradition and modernity.